Framework Security Update and Newsletter Release

This weekend we have updated all themes that use the latest version of our AviaFramework (basically every theme listed on our theme overview page)

If you are using one of them, we recommend you to update your theme to the latest version since we improved security of multiple scripts. We are not aware of any sites that got compromised or even attacked by using those scripts, and its also rather unlikely that this will happen, due to the requirements necessary to do so. Updating is nevertheless the smart thing to do – as they say: better be safe than sorry ;)

We also got something new to get information like this faster to our customers:

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Rapid Prototyping in WordPress: 4 Essential Steps to Win More Customers

Learn how to use WordPress to build interactive prototypes for your future clients 

With every new client relationship comes the unknown element of just how technologically savvy they are. Even in cases of average capability, static wire framing can be a tedious process where clients misinterpret how the final product will work or lose interest in the project as it was proposed altogether.

A potential solution to this problem is rapid prototyping, which enables you to present the client with an interactive experience they understand while increasing their excitement about the end result and cultivating actionable feedback. WordPress makes rapid prototyping (relatively) easy, so much so that you can even use it as a marketing tool when pitching your work to potential customers.

In this post we’re going to explore the essentials for creating a rapid prototype with WordPress. By the time we’re done, you’ll be able to start rapid prototyping in WordPress for your clients! – Read more –

The Key Lessons You Can Learn from 5 Perfect Landing Pages

Landing pages are one of the most crucial parts of any site design. The difference between getting these right or wrong is one you’ll feel almost immediately in your pocket as a site owner.

Despite a proliferation of detailed landing page breakdowns online, we’ve all had that experience of clicking on an interesting looking ad or link only to be confronted with bland, low-impact content.

You only get one chance to make a first impression as the old saying goes and, for far too many sites out there, that initial encounter is a deeply underwhelming one. – Read more –

7 Killer Content Marketing Campaigns to Learn From

Content marketing is a subject dear to most successful site owner’s hearts.

Done right, there are very few other approaches that have the potential to drive as much high-quality traffic to your site over time.

Time is the key factor here of course. Putting together content marketing campaigns requires considerable preparation and patience so it’s not one for those who are simply looking for quick-fix solutions. – Read more –

The 12 Best WordPress Conference Talks of 2015

Keeping up to date is key for every successful business. If you are working with WordPress here are some Conference Talks that might help you to achieve that goal

Catching up on conference talks is one of the best ways for theme designers to stay up to speed on developments in WordPress and the wider world of tech. When it comes to quickly getting to grips with a topic, it’s hard to beat a well-structured talk delivered by an expert.

2015 has been a bumper year for talks so far with WordPress-focused conferences around the world delivering a treasure trove of information across a huge variety of subjects. – Read more –

Enfold 3.2 – Super flexible columns, new church and wedding demos and so much more…

You ask for it, we build it ;) 

It finally arrived. One of the most requested features ever, the highly customizable columns are now available for Enfold. You can now remove the space between columns, set them to equal height, control the padding and margin (even negative margins are possible as can be seen in our church demo), background color, border color, border radius, custom classes, etc

Although the changelog is a little shorter than with other major releases don’t let it fool you: this is one of the most powerful changes to date since it enables layouts that were previously not really possible :)

In addition to that we got a few new template builder elements, a deeper integration with the events calendar, some new color schemes and 2 new demos.

Here is the changelog with the most important updates:

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